PPT On MOBILE MARKETING QR CODES
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MOBILE MARKETING QR CODES Presentation Transcript:
1.About QR Codes
QR stands for “ Quick Response “
Is a mobile phone readable barcode.
Developed by a Japanese corporation ( Denso-Wave) and released in 1994
2. How does it work ?
Data can be translated into a QR code by any QR generator , many of which are available on line for free.
Users simply enter the data to be translated and the generator produces the code which can be displayed electronically or in a printed format.
Decoding the information can be done with any mobile camera phone that has a QR reader application.
3. Ways to Use QR Codes in Print Materials
Billboards
Business Cards
Newspaper ads
Brochures
Trade Show Flyers
In Store Signs
Events Posters
Real Estate Sales Signs
And More ……
4. Why is it important to you ?
QR codes can be scanned anytime , anywhere with mobile phones.
Quick response through QR codes .
Multiple uses of these codes.
Increase awareness : Drive traffic and call to action
Reduce cost : Real time analytics and instant campaign editing
Strengthen Brand : Interactive engagement and innovative
5. Are not time limited : Don’t expire
No limits on the numbers of times they can be scanned
6. How do I design my own QR code
The website below are free sites that you can use
_ www.qrstuff.com
_ www.tagmicrosoft.com
7. QR codes Challenges
Not every one owns internet enabled device .
Websites not yet mobilized
Poor implementation of QR codes
Need for education and promotion
Privacy issues
8. Thank You
Download
MOBILE MARKETING QR CODES Presentation Transcript:
1.About QR Codes
QR stands for “ Quick Response “
Is a mobile phone readable barcode.
Developed by a Japanese corporation ( Denso-Wave) and released in 1994
2. How does it work ?
Data can be translated into a QR code by any QR generator , many of which are available on line for free.
Users simply enter the data to be translated and the generator produces the code which can be displayed electronically or in a printed format.
Decoding the information can be done with any mobile camera phone that has a QR reader application.
3. Ways to Use QR Codes in Print Materials
Billboards
Business Cards
Newspaper ads
Brochures
Trade Show Flyers
In Store Signs
Events Posters
Real Estate Sales Signs
And More ……
4. Why is it important to you ?
QR codes can be scanned anytime , anywhere with mobile phones.
Quick response through QR codes .
Multiple uses of these codes.
Increase awareness : Drive traffic and call to action
Reduce cost : Real time analytics and instant campaign editing
Strengthen Brand : Interactive engagement and innovative
5. Are not time limited : Don’t expire
No limits on the numbers of times they can be scanned
6. How do I design my own QR code
The website below are free sites that you can use
_ www.qrstuff.com
_ www.tagmicrosoft.com
7. QR codes Challenges
Not every one owns internet enabled device .
Websites not yet mobilized
Poor implementation of QR codes
Need for education and promotion
Privacy issues
8. Thank You
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